MATCHA SOFT SERVE – FRESH, GRASSY, GREEN BY D’ANNAM

MATCHA IN ITS MOST MODERN FORM

Matcha Soft Serve by D’Annam is not a sugary gourmand. Instead, it captures the bright, grassy sharpness of fresh matcha powder — dry, astringent, and cool to the touch. This is a green tea scent for perfume lovers who value subtle complexity and modern restraint.

THE INSPIRATION

Inspired by the clarity and poise of ceremonial matcha — not the sweetened café version — this extrait perfume distills the essence of high-quality green tea into a crisp and contemporary profile. Think powdered matcha sifted in slow motion, green blades of grass in spring sunlight, and the soft clarity of early morning.

THE NOTES

  • Top: Matcha Powder, Cool Air Accord
  • Heart: Green Tea Leaf, Dew, White Florals
  • Base: Sheer Woods, Mineral Musk

PERFUME STYLE & CONCENTRATION

Matcha Soft Serve is an extrait de parfum (25–30% concentration), composed to wear like breath on skin. It opens bright and grassy, with a restrained tea bitterness, before softening into a minimalistic, almost meditative drydown. Projection is soft to moderate — clean, green, and distinctly modern.

WHO IT’S FOR

Perfect for those who love tea scents but dislike sweetness. If you enjoy the dry clarity of *L’Eau d’Hiver* by Jean-Claude Ellena, *The Matcha 26* by Le Labo, or *Shiro* by Masaki Matsushima, you’ll find Matcha Soft Serve has a distinct identity — lighter, fresher, and more transparent.

WHERE TO EXPERIENCE IT

Smell Matcha Soft Serve in-store at Connection Parfumerie (Chapel Street or South Melbourne), or order online with free shipping in Australia on orders over $200.

Want to understand D’Annam's full story? Read our brand profile or browse the full collection here.