The Ritual of Vietnamese Coffee – A Fragrance Story by D’Annam

FROM CUP TO PERFUME: CÀ PHÊ SỮA ĐÁ IN A BOTTLE

For many, Vietnamese coffee is more than just a drink — it’s a ritual of rhythm, pause, and reflection. Thick condensed milk swirls beneath bold Robusta coffee, creating a sensory contrast that is both invigorating and comforting. With Vietnamese Coffee, D’Annam captures that essence in extrait form: rich, smooth, and emotionally resonant.

THE STORY BEHIND THE SCENT

This fragrance draws from the founder’s memories of slow mornings in Vietnam — hearing the drip of a metal filter, the clink of a spoon, the heat, the sugar, the focus. These moments of stillness are the soul of Cà Phê Sữa Đá — and the starting point for this scent.

THE NOTES

• Top: Roasted Coffee, Dark Chocolate
• Heart: Condensed Milk, Tonka Bean
• Base: Warm Amber, Wood

PERFUME STYLE & CONCENTRATION

Vietnamese Coffee is an extrait de parfum with a 25–30% concentration. It offers strong projection on initial spray and long wear into the drydown — ideal for cooler weather and scent layering. It’s gourmand, but never sticky; comforting, but never flat. This is a fragrance with emotional gravity and quiet presence.

WHO IT'S FOR

This scent suits lovers of coffee perfumes, warm gourmands, and emotional niche creations. If you’ve loved fragrances like Maison Margiela’s *Coffee Break* or Nishane’s *Ani*, but want something with more authenticity and cultural depth — this is your upgrade.

HOW TO EXPERIENCE IT

Smell Vietnamese Coffee in-store at our Chapel Street or South Melbourne boutiques, or order online — available in 50ML extrait. Orders over $200 receive free shipping Australia-wide.

Read more about the full brand in our D’Annam profile, or explore the full collection here.