Founded in 2016 by Douglas Little, Heretic Parfum is a natural, artisan, small batch france range. While the brand was created in the bustling heart of New York City, there is something very LA about the brand. This likely has something to do with Douglas Little growing up in San Fernando Valley and still calling Los Angeles home.
Erotic, Natural and Unconventional
The Heretic Parfum fragrance collection celebrates outliers, the iconoclasts, and those who dare to challenge conventional norms. With a mission to show the provocative side of nature and the dirty side of clean.
What makes Heretic truly exceptional is its unapologetic commitment to authenticity. They work with raw ingredients to create dynamic fragrances that explore the unpolished version of these plants and flowers with all their organic imperfections and earthly beauty intact.
Working with naturally-derived botanical ingredients, Heretic creates vibrant functional fragrances blended in organic non-GMO sugarcane alcohol so you can experience the Ayurvedic benefits of the powerful plant materials.
Every fragrance in the collection is crafted exclusively from natural materials, including essential oils, concretes, and absolutes. Heretic firmly believes that nature itself holds the keys to sensuality and eroticism, resulting in fragrances with unparalleled depth and complexity.
As Douglas explains, "Natural fragrances, much like wine, bear the nuances of the plant, the soil, and their surroundings. They possess characteristics that cannot be replicated synthetically. These fragrances are alive, leaving behind an olfactory fingerprint."
Inspired by Ancient Traditions
Heretic's fragrances seek to connect ancient traditions and artisanal craftsmanship. Their fragrances are crafted using methods employed by witch doctors, outsiders, alchemists, and the original heretics centuries ago. Traditional extraction techniques such as distillation, expression, and extraction are used to obtain essential oils, isolates, absolutes, and resins from plants and flowers. These precious extracts are then blended at high concentrations to create fragrances that are far from ordinary.
The raw extracts used in these fragrances are not only renowned for their incredible scent profiles but also for their aromatherapeutic properties. Every effort is made to ensure that wearing Heretic Parfum is a holistic sensory experience.